About Us

In 2013, two friends got together and lamented over the lack of awesome socks available in New Zealand. “Why must our feet be cold?” asked one. “Why are socks here so boring?” cried the other. Surely there must be a solution?

The Asockalypse was born


We’re an online store based in New Zealand specialising in bad-ass socks for sockaholics and wicked soles. We’ve got crew socks, knee-high socks, trouser socks and tights for women and men, in a range of unique styles, patterns and materials. We’ve got cute, funky footwear for the little monsters in your life too!

The Asockalypse offers secure online shopping 24 hours a day, whether you’re in downtown Auckland or holed up in an underground bunker somewhere in the Ural mountains.

Check back often, as our range is expanding every month, and we get pretty excited about them. If you have a special sock you’re dying to buy but can’t find anywhere that sells it, contact us and we’ll see what we can do.

If you have any questions about our products, comments about our site, or a favourite sock you want us to hunt down, send us an email on and we’ll get back to you as soon as we can!

About our products

We stock socks, hosiery and other accessories from a range of manufacturers from all over the world. We pride ourselves on stocking only the most rad designs, and the highest quality socks and stockings. We personally check every pair of socks before they go out the door, to make sure they meet our standards. And we wear our own products, so we know what brands fit great on different leg shapes and which socks are best for any occasion.

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